Don't let the name EasySite wizard "pro" fool you it is anything but professional and not intended for serious website building. It merely serves as a gentle introduction to creating simple websites for complete novices and there is an awfull lot it could not do even in a skilled webmasters hands.
Suggest you look at changing up to Wordpress or Joomla, both are free Content Management Systems with a huge range of add-on modules and features you will find usefull such as Google analytics intergration, contact forms etc. Choose from thousands of ready made themes and layouts or tweek your own to suit then just add content.
PS: you do know Adwords is a bottomless pit right?
Google we bleed your account daily and beneficial results are far from certain. It's like rolling a turd in glitter to make it look better. Better to spend the money on a human web designer with some talent and have a site that attracts visitors naturally through better placement in the search rankings.
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