In today’s digital landscape, businesses can reap significant rewards from establishing a YouTube channel. Here are some key advantages:
Enhanced visibility: YouTube offers businesses a vast platform to reach potential customers. By creating engaging video content, you can increase your visibility and attract a wider audience.
Customer preference: Some customers prefer video content over written content so they will naturally be more drawn to YouTube videos.
Improved Search Engine Optimisation (SEO): YouTube videos can significantly boost a business’s SEO efforts. Videos often rank high in search results and having a YouTube channel linked to your website can drive more traffic.
Showcasing products and services: A YouTube channel provides an excellent platform to showcase your products and/or services in action.
Customer support: YouTube can also serve as a customer support tool. You can create videos addressing common questions, troubleshooting issues or providing detailed instructions.
We have recently re-launched a BT Business Help YouTube channel to help customers with setting up their equipment, resolving faults and more. You can find our channel here at BT Business Help.
Are you considering starting a YouTube channel for your business? Feel free to ask if you need any tips or guidance!
